Whether or not you joined us final week in London or could not make it this time, we’d like to share among the unforgettable highlights from Expertise Africa 2024. This yr’s occasion was our largest ever, and the power and enthusiasm from our group have been actually inspiring.
Kicking off the three-day occasion, ATTA® President Nigel Vere Nicoll set the tone completely, reminding us that “We’re the voice of Africa, and Expertise Africa 2024 will likely be testomony to that.”
From thought-provoking panel discussions and displays to the inspiring inaugural ATTA® for Motion Awards, Expertise Africa was full of insights, connections, and a shared ardour for accountable journey throughout the continent.
Expertise Africa 2024 in numbers
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602 attendees from 37 nations
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266 patrons from 20 nations
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183 exhibitors from 19 nations
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7480 appointments
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4 business companions.
A number of the highlights
Inaugural ATTA® for Motion Award winners introduced
We proudly revealed the inaugural ATTA® for Motion Award winners at Expertise Africa 2024, celebrating excellent contributions to conservation, group empowerment, and sustainable tourism:
Panel discussions and displays
Should you missed any of the speaker periods, we’ve acquired you coated:
Shaping the Way forward for Sustainable Journey in Africa
This insightful session introduced collectively business leaders to debate the evolving panorama of sustainable journey in Africa, specializing in group empowerment and regenerative tourism.
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Neighborhood is vital: Emphasis on the significance of group involvement and collaboration.
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Past sustainability: Exploring how regenerative tourism can restore and improve locations.
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Strolling the speak: The importance of certifications in constructing belief and authenticity.
Digital advertising and marketing masterclass with Andy Headington
Digital advertising and marketing knowledgeable Andy Headington shared methods for maximising on-line presence within the African journey business, protecting the newest developments in paid promoting, website positioning, and e mail advertising and marketing.
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Diversification: Significance of not relying solely on Google Adverts.
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E mail advertising and marketing energy: Highlighting its effectiveness over social media.
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Visible content material: Investing in high-quality photos and video to create emotional connections.
Enhancing occasion connections and overcoming challenges
A panel and facilitated viewers voting shared invaluable insights on the way to make business connections more practical at occasions and sort out frequent challenges.
Exhibitors’ recommendation for patrons:
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Preparation is vital: Fill within the particulars beforehand so exhibitors can study you prematurely.
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Efficient communication: Be direct and trustworthy about what you want and ask inquiries to information the dialog.
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Engagement: Work together in periods, don’t simply sit and pay attention. This ensures exhibitors can present what you want.
Patrons’ recommendation for exhibitors:
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Perceive USPs: Clearly articulate your distinctive promoting factors and differentiate your self from others.
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Tailor-made pitches: Ask patrons about their enterprise wants and pitch accordingly to construct a relationship inside the restricted assembly time.
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Info focus: Present concise data on properties and keep away from overwhelming with movies or prolonged displays.
As well as, our occasion vacation spot companions shared sensible ideas and highlights about Botswana, Sierra Leone, South Africa and Zambia.
Caught on digital camera
Try our FLICKR ALBUM to see among the particular moments captured throughout the occasion. Spot your self or a buddy and be at liberty to obtain and share your favorite pictures on social media with the hashtags #ExperienceAfrica2024 and #ThePlaceToConnect.
Social media highlights
It’s also possible to take a look at our social media handles to see for those who have been noticed on the show-floor and to atone for what we shared throughout the occasion:
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Fb: @ExperienceAfricaEvents
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Instagram: @experienceafricaevents
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LinkedIn: @experience-africa-events
Waiting for Expertise Africa 2025
The joy doesn’t cease right here! We’re already planning for Expertise Africa 2025 and would love so that you can be part of it. Register your curiosity for subsequent yr’s present HERE.
Thanks to your continued assist and for being an important a part of our group. We stay up for seeing you subsequent yr at Expertise Africa 2025.
Heat regards,
The Expertise Africa Staff
Expertise Africa 2025 – The Place to Join
